Employee net promoter score (eNPS) allows companies to measure employee loyalty and the likelihood of their employees to recommend their company as a great place to work.
How does it work?
Employees are asked, “On a scale of 0 - 10, how likely are you to recommend this company as a great place to work? Responses are then tabulated into Detractor (0-6), Passive (7-8), and Promoter (9-10).
Detractors are not at all likely to recommend
Passives are not likely to recommend but are happy where they are
Promoters are extremely likely to recommend
eNPS is calculated by using the following equation:
% Promoter - % Detractor = eNPS
% Passive is not used in the eNPS equation as 7 & 8 are considered neutral.
Example of eNPS calculation. If...
40% of respondents are detractors…
35% of respondents are passives…
25% of respondents are promoters…
25% - 40% = -15% eNPS
eNPS Score can range from -100 to +100 and a good score is usually anything positive. Companies that score over +10 are usually in good standing.
Companies often want to benchmark their eNPS against their competitors. While this is good information to have, it is more important for companies to benchmark against themselves to see if they are trending up or trending down!
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